“If this company were to split up, I would give you the property, plant and equipment and I would take the brands and the trademarks and I would fare far better than you.”
– John Stuart, ex-Chairman of Quaker Oats
At Onomatopy, we do branding and rebranding for products, services and companies through analysis, strategy and creation. First, we thoroughly research and investigate the economic segment, we study the market and search for the elements of differentiation and the company’s competitive advantage. We create the verbal and the visual identity and give voice to the unique qualities of the business.
We believe branding is about creating differences, but a brand that’s different, looks great and sounds perfect counts for nothing without the quality of products, services and interaction with its consumers. We are business consultants and reputation managers with a very practical perspective, creating verbal and visual assets that are used frequently by the brand and that have the flexibility to adapt to diverse channels easily.
Brands need campaigns, rebranding or brand refresh processes in order to align to new business objectives, to strengthen and infuse contemporaneity into the initial brand idea.
We’d be happy to tell you more about our branding or rebranding process and methodology. Drop us a line at email@example.com.
A branding project we developed.