The brand name is a strategic business decision. That’s why, when we decided to change our name, we knew we must work with a specialized team. The name and the brand design of Pigmento say something about the industry, about our beginnings and resonate with nowadays London. We were so lucky to have all this conveyed through name, logo and the website created by Onomatopy. Our identity, so simple and yet so meaningful, will last and be relevant many years from now.