Interview: “An agency creating brands that relate to people. Alina Chirvase, about the rise of independent brands, minimalism in identity design and subtlety in packaging:

Onomatopy is an agile brand strategy and design agency with a small but senior team that functions in the center of an ecosystem of small companies and freelancers to deliver the best results for SMEs. We create unique and memorable voices for emerging companies and help them grow by embracing change, not resisting it in order to pass the test of time.

Branding or rebranding, permanent alignment to present challenges is more than necessity, it’s an investment. A smart one because when you know what your focus is, the difficult decisions become simpler and the changes less disturbing.

We deliver a highly competitive start-up kit for entrepreneurs. Naming, brand identity and design, everything related to the digital presence of a medium-sized company, the key messages that build brands and add value to businesses.

The entire interview is available on IQads, the most important voice in the advertising industry in Romania.