Onomatopy is the London based naming and branding agency that searches for the unique voice in every brand and helps make it heard. We tell the untold stories of dynamic, entrepreneurial brands.
Outstanding design is problem solving. Inspired names save immensely on the marketing budgets. Sharp branding speaks business.
In an overcrowded commercial world, companies must make their voices clear and well-heard. Branding is a key investment, not only for large companies, but for startups also. We work with brands that want to launch products and services for their home market in the UK and with businesses who plan to expand to the European or the global market.
We specialize in naming and branding services for new companies and for more established organisations who are considering re-positioning their products or services: mid-sized companies, startups and charities. We always deliver the names, the visual assets and the brand messages that can be repeated in multiple contexts and still stay strong, relevant and credible.
It all begins with a name. And what looks incredibly simple from the distance becomes mission impossible once you start the quest. Unique, memorable, easy to spell, digitally powerful, speaks about the industry, emphatic, overshadows competition, able to be legally protected. Too many „musts”. And the name is the most intensely used communication tool of a brand.
If this company were to split up, I would give you the property, plant and equipment and I would take the brands and the trademarks and I would fare far better than you, said John Stuart. Branding is about creating differences, but a brand that’s different, looks great and sounds perfect is nothing without the quality of products, services and interaction with its consumers. That’s why we’re interested first in what the company does and then in what it has to say.
The digital revolution is not yesterday's news, but the change that has just begun. It is essential to bring something new to the table constantly, but we believe that brand coherence is just as important. We use techniques, tactics and mechanisms, but we value emotion even more, as the main trigger of curiosity and interest for a new brand. The power ingredients in the digital world are usability, interaction, responsiveness.
Most brands can be easily replaced with others so they need permanent infusion of creativity. Consistency is not enough, just as originality alone can’t make it. At Onomatopy we make brands popular or keep them interesting through online or offline communication campaigns. We work for organisations, products, ideas, creative industries or non-profit projects. Our main weapons are ideas, words chosen with science and intuitive design.
Branding is first and foremost about understanding and reflecting human identity before corporate identity. The Onomatopy team did great: they identified and synthesized the most important values we bring into business. The branding solution they proposed not only was approved immediately but, 3 years after launch, it’s so generous that it covers all our communication needs and inspires us every day. Thank you!
I heard about Onomatopy through other projects the team worked at which caught my attention immediately. I knew from the very beginning that they are the ones I want to work with. The brand naming speaks for itself; it has layers of history and a contemporary vibe. The whole process inspired me and made me enthusiastic about my work and about the brand Onomatopy helped me create, Uzufruct. Alina and Adnan were both highly professional and creative and managed to bring light and clever simplicity to all the ideas I wanted to express!
The brand name is a strategic business decision. That’s why, when we decided to change our name, we knew we must work with a specialized team. The name and the brand design of Pigmento say something about the industry, about our beginnings and resonate with nowadays London. We were so lucky to have all this conveyed through name, logo and the website created by Onomatopy. Our identity, so simple and yet so meaningful, will last and be relevant many years from now.
Onomatopy was very easy to work with. They understood the type of design concept we needed and the team was very patient with all the redrafts. The final outcome was a website I am extremely happy with. They made a fantastic logo and helped us with branding and communication on Facebook and Instagram. We would definitely hire Onomatopy again!
We went through a very intuitive process, well-structured and with clear steps. We had several discussions to better understand where I am and where I’m heading. The research part involved a series of questionnaires with key-people in my network and the brief I got was very well documented. The website design and content clearly reflect who I am and how I can help companies and teams. The thing I really appreciated was the attention to details and the empathy I felt from beginning to end of project.
Make your voice heard, we’re here to resonate with your business and reputation issues. Don’t waste time choosing words carefully, that’s why you write to us. Contact.
Ask for our growth pack! You started on the right foot: have loyal customers, had a round of investment and need to move to the next stage. You can grow with a distinct voice. Get your business rolling with naming, renaming, branding and digital presence.
